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Outside of the Barti business and Jonathan's latest venture as a 16th Century pub landlord, he is spear heading world leading research into the viability of seaweed as a carbon capture mechanism, something which could be a global game changer, and in the least, will make Barti Rum a carbon negative company in not too many years to come.

Barti Cream Liqueur is introduced to the range in the autumn and immediately picks up an award as the Best New Product in Wales, as voted for by the buyers at renowned trade event Taste Wales.

Barti Spiced Rum begins to really take off in Wales, especially as a new wave of rum lovers comes crashing in over the slowly plateauing gin craze. Barti builds itself as a brand for those much like Jonathan Williams. Driven by passion, creative, eco conscious and enthralled by the outdoors and what tales of adventure they have to offer.

The seaweed inspired menu is a hit and wins gold at the British Street Food Awards! Café Mor caters for the athletes in the Olympic village, Glastonbury & other major UK events. Café Mor wins a permanent spot to trade from at home in Pembrokeshire at Freshwater West, the very beach at the centre of the laverbread scene in years past.

Fran Barnikel joins on a temp graduate placement helping Jonathan to grow his sideline of sea inspired condiments and crackers.

Laverbread is recorded as a staple food, eaten in South Wales in William Camden’s work, Britania. The people of Swansea and the surrounding area are among the most charmed by this savoury green ingredient and devour it routinely, normally as part of their breakfast.

Age 37 Roberts’ long lowly career in the Navy has been habitually unremarkable until one day the ship he is working aboard is captured by pirates. Reluctant to join them, but less inclined towards being murdered, Roberts is initiated into the pirate crew which happens to be captained by another Pembrokeshire man, Howel Davies from Milford Haven.

Bartholemew is wanted dead by several of the richest countries in the world for his notoriously effective interceptions of Atlantic trading ships. Famed for his unprecedented success at seizing huge amounts of treasure over a short period, fiercely enforcing his pirate code which ensures every crew member (a third of whom were black) has an equal share and vote, ensuring his men don’t mistreat women, and being unapologetically unique in terms of style and attitude for the time.

The Thomas M Reed, bound for Liverpool from San Fransisco with tonnes of precious cargo. The ship never made it, wrecking off the Pembrokeshire coast. Cargo was strewn along Freshwater West, a secluded beach on the most South West tip of Wales, attracting people from as far as Swansea. The visitors noticed the abundant laver seaweed growing at Freshwater West realising it could be used to up production of their beloved laverbread. A deal was struck with the locals and laver began being picked by local women and transported to Swansea for processing.

The last remaining seaweed drying hut at Freshwater West beach is restored by The National Trust and becomes a grade two listed building. A precious part of Pembrokeshire's history is preserved for future generations to to discover.